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Psst. C'mere. I've got something to tell you. Some people may not want to hear it, but I'm going to tell it to you any way, and I'm going to whisper it so I don't cause chaos and unruly behavior in the streets.

(Lowering voice to a conspiratorial whisper...)

Print books are dying. In fact, some are dinosaurs, roasting in the LaBrea Tar Pits of bookstores everywhere.

(Dishes crash, buildings tumble. Somewhere, someone screams bloody murder.)

And here I was trying to keep this a secret!

Actually, it isn't much of a secret. With the rise of Amazon Kindle over the past 33 months, ink and paper books have been put on notice: your time is running out. With the rise of ePublishing, authors are finding readers, and vice versa, without the need for the vicious gatekeepers who say they can't find an audience for a particular book.

Quick aside -- Case in point: I was talking with my friend David McAfee, who told me that one publisher wouldn't be able to find an audience for his book, 33 A.D., due to the time period his book is set in. Apparently, they were wrong: 33 A.D. has sold about 1,000 copies or so on Kindle, and that number continues to grow. My books continue to sell on Kindle. Loving it.

This whole post comes about as Dorchester Publishing has announced it is leaving the realm of mass market paperback publishing and is going eBook and POD only. While they are reading the tea leaves and seeing that eBooks are the now of reading and not just the future, it only shows that printed books are currently in their death throes, and nothing -- I repeat, NOTHING -- can stop the inevitable from happening.

J.A. Konrath, through his spies in the publishing world, reported that paperbacks are currently experiencing 20 percent sell-through; i.e. out of every 10 books printed, two are selling.

That's not good news for those authors who have print contracts. And while Joe continues his post with not-too-hard-to-believe hypotheticals, it isn't hard to read between the lines here, either.

eBooks and ePublishing is the way to go.

I currently ePublish. My books are print on demand and are available as eBooks, all on servers. Every time a customer orders a POD book, it's printed, bound, and shipped to the customer. Every time a customer orders one of my eBooks, whether through Amazon Kindle or through Smashwords, the book is sent through their Internet line or through their wireless network.

The point: unlike traditionally published novels, waiting in a bookstore and trying to reach out at customers to give their authors somewhere close to that 20 percent sell-through, my books receive 100 percent sell-through.

Let me pause here and let that sink in a bit.


Yes, you read that correctly. One hundred percent.

ePublishing is the way to go. It takes hard work to succeed, but I am more than willing to do the work in order to prove to the masses that eBooks and ePublishing is here to stay. People just need to clean their ears out and wipe the sleep from their eyes.

Facts are facts. The truth is out there.

It's time to believe.

John's Amazon Author Central page
John's Amazon UK Kindle Store page



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July 2011